BORN WILD

Bring your A-game to Wildcat Mountain, a ski purist’s paradise in the heart of New Hampshire’s White Mountains. Over the course of several years, I worked to build a cohesive brand that reflects Wildcat’s gritty and untamed personality. At its center is the Born Wild Campaign, focused on the unique people that hold Wildcat close to their heart.


white mtn fresh

Wildcat is a no-frills, breath of fresh air. From the Born Wild campaign to the Wildcat on Tap brew fest, my goal has been to showcase an adventure destination both rich in personality and humble in spirit.

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Created for Wildcat Mountain (Peak Resorts) at Trampoline Advertising & Design

Photography by Robert Hendricks & Alison Valiquette

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Midwest Family Ski Resorts